Sustainability

Brand Management

Enhancing Brand Value

Recognized as a Best Taiwan Global Brand for the tenth consecutive year with a brand valued at US$331 million

"Providing innovative, clean and energy-efficient solutions for a better tomorrow" is Delta's business mission and its commitment to environmental protection. From its core competencies to product development, Delta is committed to the brand promise of “Smarter. Greener. Together.” This not only embodies Delta' own demands for the company, but it is also a commitment to investors, clients, and employees. Delta believes that its leading technology and collaboration with clients will continue to create high-efficiency and reliable power supply and component products, industrial automation solutions, energy management systems, and consumer products, while providing industrial clients and consumers with diversified products and services that will usher in a smarter and more eco-friendly future.

Best Taiwan Global Brands

Since 2011, Delta has been appraised by Interbrand for ten consecutive years and selected as one of the Best Taiwan Global Brands. In 2020, Delta's brand value made another big leap, increasing by 11% from 2019, reaching US$331 million, becoming a major industrial brand with a large growth rate.


  • 2017
  • 2018
  • 2019
  • 2020

  • Another big leap for Delta's brand value

  • Delta has been recognized as a Best Taiwan Global Brand for the 10th consecutive year. Ms. Shan Shan Guo, Delta’s chief brand officer (right), received the honor on behalf of Delta.​​​​

  • International Corporate Citizen

    In 2018, Delta shared actual cases with several internationally renowned think tanks at COP24 in Poland to illustrate how decentralized energy technology could strengthen energy resilience. In 2019, Delta actively participated in COP25 in Madrid, Spain, and hosted a meeting on the periphery of the UN Blue Zone.

    Delta has participated in COP for 13 consecutive years. In 2019, it echoed the climate change scientific report issued by the United Nations Intergovernmental Panel on Climate Change (IPCC) on oceans, the polar regions, and water resources. Delta also sent representative Yang-Chien Chang, the CEO of the Delta Electronics Foundation, to attend the conference and share with the international community how to deal with water issues during the climate crisis based on Delta's experience in water conservation and promotion of water resources protection. In 2019, the world's first 8K ultra-high-definition environmental documentary "Ｗater × Taiwan," a collaboration between the Delta Electronics Foundation and NHK Enterprises, enabled the public to see the interrelationships between climate change, the water environment, and human activities, in the hope of raising the public's awareness of "cherishing water."​

  • Delta actively participates in COP

  • Internal Brand Communication: Achieving a CSR Consensus Among Employees

    Delta issues a bi-monthly newsletter of Delta Brand News internally to shape brand consensus and share its practical branding business with various regions of the world. In 2015, the digital version of the bi-monthly newsletter was launched. In 2016, the video contents and social media links were upgraded to enrich employees' reading experience and share content with its external partners.

    Delta has also invested tremendous resources in conducting internal brand communication and training courses in various offices around the world. This allows employees to understand Delta’s brand development history, brand positioning, and CSR, in the hope that CSR is not only part of the company’s culture, but part of all employees' DNA, to help them become Delta's best brand spokespersons.​